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Things to Consider: Country Music and Advertising

“Country music has a perception problem,” states Judann Pollack in her article entitled “When Country Wasn’t Cool”, and there is nothing more true. People who don’t listen to country music think the songs are all about beer, trucks, and guns (I know I did during my own country music hiatus that lasted from around 2011 until earlier this year). So if that’s all country music…

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Samsung: Grow Up

With the release of the iPhone X last week, iPhone season is officially coming to a close. This year was arguably the most exciting iPhone release to date, due to Apple’s secretive production and announcement of three entirely new phones instead of just the anticipated 7s and new 8. Apple has released a new phone each year since its first release in 2007. If you’re…

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ban.do’s got friends

“HI HI!” began the most recent email from ban.do founder Jen Gotch. “So I feel like we’re good enough friends now . . .” she continued. I know, I’m the most special person ever to be getting such a kind, personal email from the founder of my favorite company, right? Well, yes and no. Yes, because I really am special to them. But no, because I’m not the only…

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Meet Me At Starbucks

Every day I wake up craving a Salted Caramel Mocha. I know I can’t afford to give in to that craving and pay the $4 for it more than once or twice a month, especially when I drink it like it’s water (as in, it’s gone about a minute after the barista puts it in my hand). But it’s weird to think I suddenly can’t…

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What Makes a Subaru a Subaru?

“There isn’t any significant difference between the various brands of whiskey, or cigarettes or beer. They are all about the same. And so are the cake mixes and the detergents, and the margarines… The manufacturer who dedicates his advertising to building the most sharply defined personality for his brand will get the largest share of the market at the highest profit.” – David Ogilvy “There isn’t…

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Life by Who?

American Horror Story really brings out the best and the worst in me. There is always so much going on–so many things to see, so many thoughts to think, so many things to fire a person up. It was the most-watched hour of television on Wednesday nights for three weeks running, with more than 3 million people watching live each week. In other words, producers…

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